Entries tagged “browsers”

Today, in a surprisingly botched announcement, Google announced Chrome, their upcoming open source web browser. The subject of a Google browser is something I've opined on a few times over the years, but Jason Kottke's compiled an even more comprehensive overview of the conversations a few of us have been having for almost seven years.

If that's up your alley, you might want to check out:

  • Stories and Tools, which at six years old is a little dated, but offered up some thoughts on the presentation of web applications that I thought connected nicely with the Google Chrome comic book.
  • Google and Theory of Mind, about Google's great weakness in the insularity of the company's culture.
  • Google Web History - Good and Scary, which at the launch of Google's Web History feature examined some of the implications of the new tracking system.
  • The Circle of (Web) Life, which described a cycle of web businesses supporting each other, based on Google's support for Mozilla.
  • How Matt Haughey Beat Google, challenging the inevitability of Google's domination of markets by pointing out how they weren't able to compete with a self-funded, passionate person and his community.
  • Google Office: Google Apps for Your Domain, which put the launch of Google Apps in the context of both the office suite competition and Google's other offerings.
  • The Microcontent Client, an outline of ideas about the evolution of browsers and information management applications from 2002.
  • Finally, Google's First Mistake, my rumination on Google's acquisition of Pyra Labs, a post whose accuracy has both increased and decreased in the years since I wrote it.

It's still a Phoenix

Before it was called Firefox, or Firebird, Mozilla’s lightweight browser was known as Phoenix. An appropriate name, given than it rose from the ashes of Netscape. Read/WriteWeb has a nice retrospective pegged to the fourth anniversary of the creation of the Mozilla Foundation. It quotes me writing upon the demise of Netscape, and I thought it was useful to also mention the circle of web life that the Mozilla/Netscape browsers have been part of.

If you weren’t reading blogs back then, or missed the posts, some interesting related reading is John Rhodes’ seminal essay about a Google client from 2001, as well as Jason Kottke’s two posts from 2004.

As Richard says in his R/WW post, “Life is all about cycles though, so whether the Google/Mozilla romance turns out to be comedy or tragedy in 4 more years time — that is the question.”

Now that Netscape's more or less officially dead, it occurs to me that it might be worthwhile for Google to bankroll the Mozilla Foundation, either by donating a substantial sum or by hiring several of the browser engineers. Google's shown a penchant not just for being "not evil" but for supporting products and companies (ahem) that contribute to the web even if it's not directly in the area of search.

Since Google's all but announced that they're no longer "just search", I'd probably amend my qualms about lack of focus and say that if Google wants to own the entire area of information innovation, they need to be significant contributors to the evolution of Mozilla.

Firebird is, finally, a usable browser, and damn close to the being the best in the world, if it isn't already. Google's shown the ability to get an installable client onto millions of desktops around the world. And they have a user experience focus that would nicely shore up the critical weakness that's dogged Mozilla from day one. If the goal is now organizing and presenting information instead of just being the best search engine, then a browser client focused on information retrieval, search, and management is a great first step. And I'd give them better than even odds at being able to grow that application into a full microcontent client if they were so inclined.

What would be the business model? My mind tells me that a free, open-source browser with built-in hooks to Google services and APIs would be good enough to push increased usage of Google's revenue-generating services and advertising. Microsoft has publicly conceded that they're going for Google's market, and Yahoo threw more than a billion and a half dollars at the Google problem earlier this week. Against those challenges, I'd say the onus is on Google to embrace and extend with a free product that's better than anything the competition can offer: That's what works.

So, a Google browser, based on Mozilla. An easily-justified commitment to cross-platform support and outstanding user experience, based on Google's history of honoring those tenets and the Mozilla organization's inherent preference for them. Culturally, hiring the core members of the Mozilla dev team would be an extraordinarily easy fit. And, frankly, it'd probably require little more development resources, bandwidth, or staffing than the Pyra acquisition did.

I'd pay $500 for a Google-branded microcontent management platform based on the Mozilla core if it were scriptable, stable, and integrated API-neutral blogging and aggregation tools. Or I'd pay $150 annually. So, Google, are you guys game for taking your position as a platform vendor seriously?

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I'm Anil Dash, and I've been blogging here since 1999, writing about how culture is made. You can contact me at anil@dashes.com or +1 646 541 5843.

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