Comments for Content Targetting for Personal Ads

Content Targetting for Personal Ads

2004-04-02T21:52:23Z

Sure, personal ads are one of the biggest money-makers on the web, with everyone from InterActiveCorp to Friendster being involved in the space, and of course content-targetted ads are raking in huge bucks for Yahoo/Overture and Google, but has anybody combined the two yet?

I want to see content-targetted personal ads on the websites I visit. "Single? Looking for someone who loves blogs? Click here!" And then all the lonely web surfers could buy keywords for their ad to appear on. But then I guess that's what Jeff is talking about, that keywords aren't good enough. We should be targetting the people that visit a site, instead of the merely words that appear on it.

So, to all of you looking to share your profile with the world, I'll have it be known that this is still the number one result on a google search for anil sex. If you're looking for illiterate sodomites, have I got a bargain for you!

Comment from George on 2004-04-02

2004-04-02T23:48:33Z

I get a few people who want to track their dollar bills. I tell them to send me their twenties, and we'll talk later about their singles.

Comment from Amit on 2004-04-03

2004-04-03T23:00:08Z

Web advertising will have made it when:
1 - I can read a blog, and get ads hooked into my public wishlists and interests selling vaguely related music or books.
2 - When it's dinner time local time I get online dinner delivery ads for a pizza or indian.
3 - That concept of "earn $0.25 an hour" for docking a huge toolbar with ads makes a COMEBACK, this time with elegance! A sort of google adbar - thats what I see coming.

Comment from whatisee on 2004-04-04

2004-04-04T18:23:34Z

It's not really clear from the trackback above, but I suggested a new google service called gating.com.

Comment from Stewart Butterfield on 2004-04-05

2004-04-05T07:47:30Z

heelo i read yr web about anil sex please send me all info to 1052 homer st vancouver canada

Comment from unmute on 2004-04-05

2004-04-05T13:43:26Z

Personally, when I'm faced with a decision between eating a pizza or Indian, I will almost always go with the pizza because I can't imagine eating an entire Indian, whether Native-American or Asian, in a single sitting.

That said, localized and time-sensitive advertising is definitely a marketing step in the right direction.

Comment from Alene Arauz on 2010-01-04

2010-01-05T03:36:48Z

Grand post about search engines. I'm honestly dumfounded that this hasn't been pronounced earlier.